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The East-West company began exclusive sales of Frutta Dolce fruit&berry fillings

2008.03.11


In the spring of 2008 the East-West company began exclusive sales of Frutta Dolce fruit & berry fillings

There is a remarkable history of entering this product into the Russian market. During a trip of the «East-West» company technologists across the Southern Italy, they appraised an amazing taste, a good appearance and a variety of the desserts presented in some confectionery chain. They were interested in the ingredients for the products, and it appeared, that they have been made especially for the confectionery chain by a small family business. The Italian confectioners have been forced to refuse the offer of cooperation, because a factory producing a range of high-quality bakery ingredients was operating at full capacity to fulfill orders of domestic confectioneries and had no opportunity of raw material export. Italian experts were ready to help the «East-West» company with their recipes, recommendations and technological support. When was found a Russian factory meeting strict requirements of Italian confectioners and the East-West company technologists, it was made a final decision to arrange production run in Russia. High-quality fruit and berry fillings for confectionery manufacture, produced under the Frutta Dolce trade mark were the first fruitful results of such cooperation.

Frutta Dolce fillings:
    Contain at least 40 % of berries or pieces of fruit: percentage ratio was confirmed by researches of independent laboratories
  • Correspond to European counterparts ;
  • Don’t boil or flow out of products during baking.
  • Are resistant to freezing, there is no water during defrosting
  • Should be used for filling and layering of cakes, pastries, desserts, rolls, muffins, puffs and buns.
  • Are cheaper in comparison to counterparts
New tastes of Frutta Dolce fillings:
  • Cherry
  • Strawberry
  • Pineapple
  • Blueberry


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