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The East-West Company Took Part in the XVI International Specialized Exhibition PRODSIB 2007


XVI International Specialized Industrial Exhibition of food stuffs, equipment and technologies for food-processing industries PRODSIB 2007 TOOK PLACE in Novosibirsk in November, 27 — 30.

Leading confectionery and bakery experts consider PRODSIB the most representative and large exhibition of the Siberian region. Especially for the PRODSIB 2007 manufacturing confectioners of the Laboratory of taste prepared very glamorous and spectacular shop-windows, the first of which was devoted to bakery products and the second one — to cakes and pies made on the basis of food ingredients delivered by the company.

At the company stand there were constantly held seminars , in which took part Maxim Saveliev, a manufacturing confectioner and baker of the laboratory of taste of the East-West company and Evgenia Mesiatseva, an expert of the East-West company in Novosibirsk. They told the visitors about:
  • An unusual confectionery product -strata cake, the peculiarity of which lies in a simultaneous baking of different kinds of semi-finished products;
  • Advantages of all-purpose Biska Multibays mix, which may be used as a base for all sponge bakeries: puffed and bread, and rolls;
  • Premium quality pastries on the basis of the Cookiemix LC, taste-improving mix;
  • Decoration of bakeries with glassy and fruit gels and marzipan.
A more detailed photo-report you may find here.

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